2016 GMC Range Leads in All Segments in the UAE for Cost of Ownership
Across all segments, GMC customers in the UAE benefit from the most competitive and lowest scheduled service costs over the lifespan of their car
Dubai – In recent years, automotive consumer trends have been evolving to reveal a larger presence of more budget-conscious customers. As witnessed by GMC, UAE consumers are becoming more careful and deliberate with their purchases, putting a great deal more consideration and thought into the vehicle buying process.
Beyond specific product attributes and offerings, as well as initial purchase price, consumers in the UAE are placing cost of ownership near the top of their priority lists when choosing a car – and GMC is well poised to be a prime brand of interest in that area of consideration within the premium crossover and SUV landscape.
“UAE customers have voiced the importance of their ownership experiences with GMC products,” said Mohammed Al Fayyad, Director of Customer Care and Aftersales GM Middle East. “We have been noticing a sustained interest in ownership costs even before a customer commits to the brand, and based on feedback over the years, we are implementing critical steps towards a transparent world class service infrastructure that places customer satisfaction at the center of its mission.”
Based on a detailed competitive report that compares GMC models to key competitors in the UAE, GMC’s premium product range of crossovers, SUV and pickup count as the most cost efficient vehicles to own over the first 100,000 KM.
This cost of service accumulation over 100,000km is complemented by equally competitive pricing for Genuine GM and ACDelco spare parts and consumables, and by best in class fuel economy scores across the GMC lineup. The complete package offers a compelling and significant consideration point for GMC customers and prospects.
GMC’s prospective and existing customers can also enjoy full transparency on cost of ownership for any vehicle of interest thanks to GMC’s published scheduled maintenance and menu pricing, both of which are available at any GMC showroom or service center, and on www.gmcarabia.com. This program ensures consistent and clear pricing for added confidence and peace of mind.
And GMC customers servicing their vehicles at GMC dealerships and service centers in the UAE benefit from an efficient appointment booking system, prompt and reliable service by GM certified technicians – 1 hour maintenance for scheduled services - as well as Genuine GM parts – all backed by GMC’s minimum three year, 60,000 kilometer regional warranty and four-year regional 24/7 roadside assistance.
Note to Editors: Scheduled Maintenance is every 10,000 km and covers labor, a comprehensive number of regular checklist parameters, in addition to filters, fluids and lubricants. It does not include the price of brake pads, rotors, battery, windshield wipers or other parts, which are covered under the menu pricing and will be replaced as needed. Some models area available with included scheduled service package for free which further boosts cost of ownership savings.